Immersive experiences, community platforms, and games — three ways to turn passing attention into something your audience chooses to stay inside.
Don't take our word for it. Play with BUN-E right here — a live AR filter, a catch game, and an endless runner. Three quick ways to feel what we build.
Every brand has a story. We turn yours into a world — through one of three formats built for how people actually move, play, and belong today.
AR, VR, and mixed-reality activations your audience steps into. Live installations, branded spaces, location-based adventures. The brand stops being something they see — it becomes somewhere they've been.
Digital worlds audiences return to between campaigns. Branded apps, member experiences, ongoing universes with their own rewards, characters, and identity. Less an ad. More a place.
Custom games and gamified campaigns that flip the dynamic — your audience competes for your brand, not the other way around. Proven mechanics. Real reward loops. Behaviour change backed by play.
Your brand has something to say. Your audience has a scroll thumb. We build the world that makes them stop — immersive AR/VR experiences, branded communities, and games built for the moment someone puts the phone down and starts playing.
Founded in Bangkok by M.L. Hariras Tongyai — MSci AI & Robotics, King's College London — Augma pairs deep technical craft with storytelling you can walk through. No templates. No trend chasing. Just rabbit holes worth falling into.
"AR doesn't work when you overlay content on the world. It works when the line between them disappears."
Battle-tested tools and platforms chosen for each project's specific requirements — not for trend.
"The future of marketing lies in immersive experiences that engage all five senses, creating deeper emotional connections between brands and consumers."— Philip Kotler, Marketing 6.0
Every project gets filtered through these. If a brief violates one, we won't take the work. This isn't marketing language — it's what decides what we ship.
The moment someone notices the tech, you've lost the experience. Our job is to make the wizardry invisible and the story inevitable.
Every shortcut, cliché, or "good enough" corner-cut gets spotted instantly. We don't insult intelligence; we reward it.
Passive impressions are forgettable. Experiences that ask people to participate change them — and their relationship to the brand.
Spectacle without story is fireworks. We build worlds that reward the time audiences spend inside them — not just the first three seconds.
Slapping points on a banner isn't a game. We design the mechanics first, the visuals second. Fun isn't decoration — it's architecture.
A thousand ways exist to make "AR stuff." Three or four make experiences audiences actually want to return to. We build those.
If a launched project still feels strange a month later, we overbuilt. The best ideas feel inevitable — like they were always meant to exist here.
Most agencies ship and vanish. We stay through the first month, minimum. The real learning happens in the wild — and we want to be there when it does.
A custom touchscreen gamification activation for Grab Thailand at Central World. Players had 30 seconds to identify items with 80% discount offers from a scrolling Grab-UI menu. 5-hour activation event with waves of participants across all ages.
"Augma brought Grab's Central World activation to life with a perfectly balanced mix of fun and brand storytelling. The gamified hot-deal station drove genuine excitement."
We design and build augmented reality (AR), virtual reality (VR), mixed reality (MR), and spatial computing experiences. This includes location-based AR, brand activation gamification, immersive events, enterprise XR training, WebAR/WebXR, and custom interactive installations.
We build across iOS (ARKit), Android (ARCore), WebXR/WebAR, Meta Quest, Apple Vision Pro, and PC VR. For location-based AR we use Niantic Lightship ARDK and VPS. Our core development stack includes Unity, Unreal Engine, Three.js, and 8th Wall.
Timelines vary by complexity. A focused brand activation or WebAR filter can be ready in 3–6 weeks. A location-based AR experience or full VR application typically takes 8–16 weeks. We work in iterative sprints, so you see working prototypes early.
Yes — our team is based in Bangkok, Thailand, but we've collaborated with clients across Southeast Asia, the UK, and Singapore. Remote collaboration is built into our process. For on-site activations we can travel.
We follow a structured creative-technical process: (1) Discovery & Brief (2) Concept & Design (3) Prototype (4) Iterate & Polish (5) Deploy & Support — with working builds visible from sprint one.
We combine deep technical expertise (MSci AI & Robotics from King's College London) with genuine creative vision. Every project is a bespoke spatial narrative. Our founder is hands-on throughout each project. We've been recognized as a Prestige 300 Highflyer.
A focused WebAR filter or single-feature activation typically starts from ฿150,000–฿350,000 THB. A comprehensive location-based AR experience or full VR application is typically ฿500,000–฿2,000,000+ THB. We offer transparent, milestone-based pricing.
Tell us what you're building. We'll come back within one business day with questions, references from similar projects, and a rough sense of what's possible at your budget.